Web
Kate Urquhart Psychotherapy
April 2024 - April 2024
Kate Urquhart runs a private psychotherapy practice, mostly working with clients online. Having a clear and professional online presence helps differentiate her from other available practitioners.
Features
Technologies
Screenshots
Concept
Kate operates an independent private therapy practice in St. Catharines. Given the significant online component of her business, establishing a polished and professional online presence was crucial. Additionally, with her business in its early stages, Kate values the ability to personally modify website content to align with her evolving endeavors.
Business Email
As most of Kate's work is completed online, she needed a secure & professional email address to communicate with her clients. We set Kate up with our business email add-on, so she not only has a professional public facing email (hello@kateurquhart.com) but also a catch-all email address, allowing her to receive emails sent to any @kateurquhart.com address.
Design
The overarching design goal for kateurquhart.com was to make the simplest website possible, while still offering all the information a user might need in order to be on-boarded as a client. To that end, we kept the amount of information very light, and ensured there was no navigation in the main menu deeper than one level.
For the aesthetic we wanted a calming, flowing site. To achieve this we integrated wave transitions between each section, clearly defining separate thoughts to the users in a non-obtrusive way.
Image
Content Management System
Due to the sensitivity of her work, and the ever-evolving nature of business online, Kate required an extensive Content Management System (CMS).
Kate has the ability now to manage all of the privacy and pricing information on her site through an easy-to-use text editor on her computer.